Content

While the telephone is still the primary tool for reaching your prospective customers, there are many times when you will have to write a sales letter...

Ayodeji Mebope runs a catering outfit (called) No Left Over Nigeria plc which she started with an initial capital of N1,000 by selling moin-moin (bean...

Insurance coverage is a priceless avenue to securing a business against loss, whether with respect to the actual business performance itself or damage...

When you deliver an in-person sales presentation, you have a unique opportunity to appeal to your prospect on a number of levels at once. Your physica...

Cash flow problems often catch small business owners by surprise. An accurate cash flow projection can protect entrepreneurs against this situation. A...

The SME Toolkit Global Partners’ Conference was held from the 8 – 12 April, 2013 in Lagos, Nigeria. The theme of the Global event was Enab...

Whether you sell a product or service, the price you charge your customer will have a direct impact on the success of your business. Unfortunately, pr...

OBJECTIVE: In this session we cover the important impact of good negotiating skills in growing your business. We will also explore ways to build up s...

The first SME Toolkit conference in Nigeria took place on the 24th of November, 2010 at Terrakulture, Victoria Island, Lagos. The purpose of the confe...

What makes a successful Web site? It's not a matter of spinning logos and funky animation. A strong Web site is one that clearly communicates your pur...

A goal that remains in your “mind” only is not an achievable goal.  Just thinking about wanting to accomplish something is not enough.  If we never wr...

You don't need your own booth to make a trade show work for your business. There are a number of other ways you can benefit from a trade show wi...