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For many small business owners, dealing with the multitude of employer responsibilities - from creating competitive benefits packages to compl...

It is important to be thorough and specific when creating a description of the target customer for your product or service. This description defines t...

An effective collections policy requires some kind of formal system that ensures overdue accounts get paid. Letting late payments languish can disrupt...

Money is a subject which remains taboo in many households and societies, never to be discussed — unless forced to.  It remains a taboo subject for a v...

To conduct a successful public relations campaign, it helps to be familiar with some of the basic PR tools. Choose any of the following "elements" of...

In a typical non-family business, any involved individual can be an employee, a manager, an owner, a director, or some combination of these roles. In...

When you're considering starting your own business, you have a choice of either starting from scratch, buying an existing business, or looking at a bu...

One of the keys to running a successful small business is learning to control costs. Left unattended, even the smallest expenses can quickly add up an...

Event Announcement If your company is doing something special, be sure to alert the press. You can be holding a grand opening...teaching a special cl...

OBJECTIVE: Your ongoing pursuit of feedback from customers, employees and vendors will be a valuable tool to monitor tastes, problems, trends and pote...

Introduction Disputes are bound to arise in business relationships and commercial transactions. These disputes can be resolved amicably through altern...

Cold calls are phone calls or visits to sale's prospects who don't know you. The objective of a cold call is to gather information about the prospect'...